Google the word ‘paid survey’, and what you’ll find is long list of websites that claim to pay you for providing your qualitative and quantitative opinion about a particular product or service that a company offers.
Obviously, this benefits the company as it gains understanding into what its customers find appealing and not so appealing about their product or service. But before paid surveys became a moonlighting affair, you had unpaid surveys which were only a nuisance to the customer, by taking up his time in asking him to share his opinions about a product that he might never buy.
However, with the internet becoming a necessity these days, companies found it far more convenient to pay people a small amount for their opinions, which could be gathered much faster than hiring a team to physically move around, and collect information. Not only that, companies obviously realized that in paying a customer a small fee for their time and opinion, reliable data could be obtained on which they could base their strategy going forward. This is not to say that unpaid surveys do not exist, with Gallup being a popular example.
Does one really earn money through paid surveys?
The answer to that lies depending on the organization you affiliate yourself with on the internet. Most of these sites require you to sign up with them, and in turn provide a bit of information about yourself both economically and according to your likes, dislikes and interests. Based on this information, you are sent surveys as and when companies require information from potential customers.
So, yes you can earn money through paid surveys but it depends solely on your interests and economic status. Finally, what is most important is that you need to ensure that the paid survey organization that you’re providing your opinion for does indeed have a payment method that suits you.
